If you're not getting the results you want in your spiritual business chances are, you're falling into marketing traps below. Word of Mouth Marketing You don't advertise your business or look for clients. Instead you hope that past or present clients will spread the word about your services and more people will find you.
Hidden Marketing Message - This marketing strategy tells potential clients, "This is a hobby, not a business." Why It's Not Working email list By leaving your business in the hands of others you're not actively engaging in the growth and expansion of your gifts. This can lead to feelings of stagnation and hopelessness. This type of business model can't be sustained for long periods and eventually forces you to abandon your business in search of a more steady income.
If You Build It They Will Come Marketing You spent time and money creating a professional looking web site, you have glossy business cards and maybe even some beautiful brochures or other well crafted marketing materials. But even with all the bells and whistles you don't have enough clients to actually sustain your business. Hidden Marketing Message - People who see your marketing materials are impressed and think, "She must really be doing well."